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BLACKPINK & Starbucks Collaborate for Exclusive Frappuccino and Merchandise

  • Daniel Brooks
  • Jul 19, 2023
  • 2 min read

Influenced by the vibrant and audacious aesthetic of the K-pop ensemble.


Starbucks
Starbucks

After their Born Pink pop-up in London with tour Artistic Director VERDY, BLACKPINK has collaborated with Starbucks for a unique fan experience. Beginning July 25, Starbucks will introduce a BLACKPINK-themed Frappuccino and a limited-edition merchandise collection, exclusively in the Asia Pacific region. The exclusive collection of drinkware and lifestyle products is inspired by the vibrant K-pop supergroup, encapsulating the charming essence and distinctive flair of members Jisoo, Jennie, Rosé, and Lisa.



BLACKPINK embodies a bold and confident authenticity, serving as a motivating force that crosses geographical and cultural boundaries. We are excited to collaborate with a prominent figure of this generation that resonates with our commitment to enhancing customer and fan engagement via personal connection to deliver an exceptional Starbucks Experience,” stated Emmy Kan, senior vice president and president, Starbucks Asia Pacific. This relationship, driven by our mutual enthusiasm for providing exceptional experiences, will infuse new vitality and excitement for our clients, who are urged to celebrate their individuality and express themselves boldly this summer. This reflects our ongoing pursuit of boundless chances to enhance our relationship with our clients.



The BLACKPINK Strawberry Choco Cream Frappuccino Blended Beverage showcases contrasting hues of black and pink, combining strawberry syrup and dark chocolate sauce with oat milk and chocolate curls, finished with light pink whipped cream and heart-shaped chocolate embellishments. The exclusive limited-edition merchandise collection includes 11 drinkware varieties and six lifestyle items, all characterised by a pink and black colour scheme. Notable items including reusable cups, mugs, tumblers, tote bags, yoga mats, passport holders, and keychains.



The BLACKPINK Strawberry Choco Cream Frappuccino Blended Beverage and related merchandise collection will be offered at certain Starbucks outlets in Hong Kong, Indonesia, Korea, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam, commencing July 25, while supplies last.


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