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‘Call of Duty’ Concludes Consecutive Releases of 'Modern Warfare' and 'Black Ops'

Activision commits to revitalising its premier shooter, vowing distinctive annual installments and significant innovation following 'Black Ops 7.'


Activision
Activision

Call of Duty is finally disrupting its repetitive cycle. Following the tepid and contentious release of Black Ops 7, Activision has said it will cease the practice of consecutive entries inside the same sub-series, such as Modern Warfare and Black Ops.



The transition is articulated in an exceptionally forthright entry on the official Call of Duty blog, wherein the team acknowledges that the franchise "has not fully met your expectations" and commits to "deliver, and overdeliver" on player demands. The new playbook fundamentally emphasises a return to diversity. Activision has announced that it will cease consecutive releases of Modern Warfare or Black Ops titles, aiming to deliver a distinctly unique experience annually.



The brand is increasingly emphasising innovation. Future entries are centred on "innovation that is meaningful, not incremental," suggesting profound mechanical and structural transformations rather than merely another seasonal skin cycle.



In the immediate term, Activision is endeavouring to revitalise Black Ops 7 by offering a week-long complimentary trial for Multiplayer and Zombies, along with Double XP, supported by what it terms “unprecedented seasonal support” to elevate the game to the position of “one of the best Black Ops.”


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