Tesla's New Limited Edition Mezcal Is Now Offered At $450 USD

Elon Musk is expanding its agave spirit portfolio with a new mezcal bottle.

Tesla Mezcal

The Tesla brand has introduced Tesla Mezcal, manufactured in collaboration with Nosotros. Retailing at $450 USD, the new mezcal is not the inaugural agave spirit from the brand, although it certainly features a startling price point.

In 2020, Elon Musk introduced his inaugural agave spirit, tequila, priced at $250 USD per bottle. It was concurrently made by Nosotros and subsequently resulted in another tequila priced at $1,000 USD. Tesla and Elon Musk have introduced a new array of limited-edition mezcal. The initial release occurred last June and was completely sold out. The latest version is available in much reduced quantities. Josh Jacobs, Senior Vice President of Strategic Partnerships at Flaviar, the spirits e-commerce platform and subscription service collaborating with Tesla Mezcal, stated, “At Flaviar, we are inspired by the ecosystem Tesla has established through its pioneering innovations and are honored to serve as the trusted technology and fulfillment partner for Tesla Mezcal.” Similar to Tesla Tequila and Beer, the inaugural batch of Tesla Mezcal rapidly sold out in June, and we are certain that this holiday refill will follow suit.

Javier Verdura, Tesla’s director of product design, has conceptualized the black lightning bolt bottle, drawing inspiration from his Mexican heritage. The Tesla Mezcal combines Espadín and Bicuishe agave varieties and is distilled in alembic stills, subsequently bottled at 86 proof. The tasting notes feature raisin, pineapple, overripe lime, and hints of under-ripe stone fruit on the tongue, complemented by balanced mineral and floral characteristics. A bottle is now available for online purchase.