Balenciaga Unveils "The Characters Campaign" Featuring The Rodeo Bag

The illustrious campaign includes Kim Kardashian, Naomi Watts, and Isabelle Huppert.

Balenciaga

Balenciaga has launched "The Characters Campaign," showcasing Kim Kardashian, Naomi Watts, and Isabelle Huppert. Each woman carries the distinctive Rodeo bags and dons several designs to demonstrate the bags' adaptability. The white seamless backdrop remains unadorned to highlight the ready-to-wear ensembles. The Rodeo bag, constructed from calfskin, harmonizes structured and slouchy aesthetics while exhibiting a matte finish.

Balenciaga

Kardashian is observed donning the purse in an elegant, retro style. Her hair is fashioned in a Marilyn Monroe-inspired blonde haircut, complemented by minimal makeup. She dons a timeless long-sleeve red dress accompanied by an enormous coat and leopard print pumps to evoke the fashion of bygone stars. Kardashian's persona exemplifies the bag's suitability for an ideal evening out.

Conversely, Watts' character demonstrates how the bag can be styled with a more understated appearance. Her oversized trench coat, suitable for the most stylish detective, is paired with a black turtleneck and thigh-high heels.

Balenciaga

Ultimately, Huppert exudes opulent elegance when her character complements the Rodeo purse with a sequined evening gown. The French actress clutches the bag to her chest, exemplifying that its understated elegance renders it suitable for the most prestigious occasions. The Rodeo bag can be found on Balenciaga's website and in certain retail locations. The retail price ranges from $2,950 USD to $5,500 USD.